MindProber Buzz
The Best World Cup Ads from Portugal
While the World Cup is still going, we already have the final results of MindProber’s football ads competition. We tested the ads – using our…
MindProber announces stellar advisory board led by Dan Foreman, as it prepares to expand internationally
MindProber has announced its advisory board. The board brings together Dan Foreman, AJ Johnson, Joaquim Bretcha, Antonio Gomes and Paulo Santos. The advisors combine decades…
Automation in Market Research - A GRIT Report Analysis
The folks at Greenbook just released the 23rd edition of the GRIT Report and we at MindProber are honoured to be included in the first-ever…
Are you choosing your ad version based on hunches? Not with MindProber’s A/B Testing
How many times did you ask yourself what’s the best version of your ad? Many, we imagine! During the creative or production process for an…