Measuring Emotion to Media Through Neuroscience

MindProber uses cutting edge tech and neuroscience to measure consumer’s engagement with media content and advertising.

Test media content with biometrics in live broadcast settings, fast and in scale.

what we do

MindProber offers cutting-edge media content analysis tools, powered by biometric monitoring of hundreds of viewers in their homes.

We built our platform end-to-end, from small and non-intrusive viewer sensors, to sample automation tools, automated data processing pipelines and data visualization interfaces.

We offer the ability to collect biometric reactions from hundreds of panellists in a few days, or even to live broadcasts.

Measure the impact of your media content to the second, and compare it across different target-groups.


Data for each session available in the dashboard in a few hours or in real-time.

Analyse data and build reports in a top-of-the class analytics platform.

Add metadata to engagement timelines, analyse emotional responses across events and multiple sessions, or add external data streams to the analysis, to find out exactly how impactfull is each element.

Check our products

Our products are built to address different needs in Media & Entertainment, advertising, political communication, or in any settings where audience engagement brings value.

Sports Organization

Sports Organization

Test and optimize the content impact (post edition)

Broadcasters & Producers

Broadcasters & Producers

Test and track the impact of live or offline entertainment content.



Test and track the impact of ads and sponsored content.

Research Agency

Research Agency

Supply MindProber tech to your end clients.

Explore MindProber’s dashboard and discover all the amazing features

Explore MindProber’s easy to use platform where you can setup and launch your studies as well as explore the results as an interactive report.